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BuzzBallz

Project Type

Organic Social Campaign

Date

2023

Business Link

By

Jovana Dominguez

As a part of BuzzBallz’s Give-Back Initiative, they partnered with the Testicular Cancer Awareness Foundation and Whipshots for the Whip The Ballz campaign. To help this campaign come to life on social, I recommended that it be a genuine and informative outreach effort with a focus on UGC and donations to the TCAF.

Social Campaign Rules:
1. Create a video using WHIPSHOTS and
BUZZBALLZ
2. Post the video and tag @whip_shots and
@buzzballz using #WhipTheBallz.
3. Tell your friends, family, and followers to spread the word about testicular cancer and the importance of monthly self-exams and early detection.
4. **If you notice a lump, get it checked
out!

For every video posted on social using WHIPSHOTS and BUZZBALLZ a donation will be made to the Testicular Cancer Awareness Foundation.

This social campaign resulted in 156 UGC videos across Instagram and TikTok, leading to a $15,000 donation from BuzzBall’z to the TCAF. Plus an undisclosed donation amount from Whipshots.

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